Janne Ibiza Bikinis
Content Creation
I managed a brand collaboration between Janne Ibiza Bikinis and
White Dune Canyon Hotel (Dakhla, Morocco), leading an influencer marketing campaign that promoted Janne’s 2025 Summer Collection while positioning Dakhla as a distinctive travel destination.
I oversaw the project from concept to execution, managing partnerships with influencers and their PR agencies, coordinating the campaign logistics, and leading the content strategy and production throughout the trip. This included directing a photoshoot, documenting the experience across social media, and developing a cohesive visual narrative that aligned with Janne’s brand identity.
To reinforce both brands' objectives, the campaign combined fashion and destination storytelling. The collection was photographed across Dakhla’s most iconic settings—including the hotel, the lagoon, and the surrounding dunes—while local experiences such as camel rides and paddleboarding were integrated into the content to highlight the region’s unique landscape, lifestyle, and sense of adventure.
I oversaw the project from concept to execution, managing partnerships with influencers and their PR agencies, coordinating the campaign logistics, and leading the content strategy and production throughout the trip. This included directing a photoshoot, documenting the experience across social media, and developing a cohesive visual narrative that aligned with Janne’s brand identity.
To reinforce both brands' objectives, the campaign combined fashion and destination storytelling. The collection was photographed across Dakhla’s most iconic settings—including the hotel, the lagoon, and the surrounding dunes—while local experiences such as camel rides and paddleboarding were integrated into the content to highlight the region’s unique landscape, lifestyle, and sense of adventure.